Building Chinese Brands
Laura Ries wrote an excellent article after having come back with Al from a trip to Beijing…go check it out. Some excellent points are made in her court…and I’m on her side for most product/service...
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Seminar: Design Green Now – Nathan Van Hook
April 11th, I attended the local tour stop of Design Green Now, a seminar that explored green and sustainable product design & development. This article is Part 2 of a series that highlights the...
View ArticleThe Electronic Wasteland
[Video Link for Email/Other Subscribers – 10min] via 60 Minutes of CBS News, and Californians Against Waste
View ArticleCan Confucianism and Eastern Philosophy Curb Global Warming {Article}
How Confucianism Could Curb Global Warming This article talks about China and its government’s consideration of philosophy’s role (Confucianism, Taosim, Buddhism) as a moral groundwork for...
View ArticleNokia Bejing Storytells its Sustainability
[Video Link for Email/Other Subscribers – 3min] From the Nokia Conversations blog, comes this great piece of creative that tells the company’s sustainability story in Beijing. The film style has a...
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NRDC Clean By Design – Branded Infotainment Reporting
[Video Link for Email/Other Subscribers – 5min] Okay, so while the NRDC (Natural Resources Defense Council) segment has merit to watch, I’d like to draw attention to the format itself. A short piece...
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